The Social Network, The Social Contract

Jesse Eisenberg plays Mark Zuckerberg in "The Social Network" (2010) directed by David Fincher.

"Okay, so they like to “build things”. Mark Zuckerberg’s definition of Mark Zuckerberg in itself could be a movie. Most of us don’t see ourselves as we really are. The main difference between The Social Network and Citizen Kane, other than the changing of the names, is that in The Social Network we aren’t really asking the question throughout the film, “why does Mark Zuckerbergh do what he does?” In Citizen Kane, we’re always asking the question, “Who was Charles Foster Kane” and “What was Rosebud?”
Jesse Eisenberg at AFI FEST LA TIMES "YOUNG HOLLYWOOD" Roundtable on 5th November 2010

Since he wants to start in with the Jeff Jarvis-esque jibberjabber about how Hollywood doesn’t understand the tech world; I would submit that the tech world could use a little enlightenment where artistic expression is concerned.
David Fincher and Jake Gyllenhaal on the set of "Zodiac" (2007)

As for Sorkin and Fincher, their job was to look at Zuckerberg’s story, and give us all something to chew on about the world we’re now living in. It goes beyond entertainment, where it succeeds entirely, and into the realm of defining the era of the social network. And here, metaphor is everywhere. Art and technology are still beautiful achievements of the human brain". Source: www.awardsdaily.com

"The FCC adopted the concept of the “Social Contract” on November 30, 1995. It is intended “to provide rate stability, improved quality of service, and incentives for upgrades and system improvements”. Under the contract, cable operators agreed to commit significant capital to upgrade their cable systems and offer what is known as a “cable programming service tier” (CPST), which are basic services and allow subscribers either to rent or purchase a converter box.
The Social Contract was an unstated effort by the FCC to help subsidize the deployment of what Al Gore, in 1991, proposed as the “Information Superhighway.” Under the Social Contract, cable operators would be subsidized so they could build-out their networks to meet the needs of homes, schools, hospitals, libraries, businesses and government offices with advanced optical fiber networks. Gore envisioned that by 2010 all public institutions and 100 million homes would have fast, two-way broadband communications.

-David Rosen is author of Off-Hollywood: The Making & Marketing of Independent Films, and a regular contributor to CounterPunch, Z-magazine and other publications". Source: www.care2.com

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